Jonathan is the Founder and Chief Strategist at DECK Agency, a research-driven, full-service branding, marketing, and PR shop located in downtown Toronto. For the past 10 years Jonathan has been focused on practicing the integration of visual design, innovative strategy, and experiential marketing supported by a strong public relations plan, with the understanding that when crafted and executed together it drastically improves business performance.
Jonathan has advised and implemented his practice to drive top-line growth for a roster of clients that include; Land Rover, Jaguar, BMW, Volvo, Honest Company, Fairmont Resorts & Hotels Intl., Martell Cognac, JP Wiser’s, Lot 40 Whiskey, Gooderham & Worts, Pike Creek, The Beneplan Cooperative, Sennheiser, and Tully Luxury Travel. In regards to the Cannabis industry, Jonathan has consulted for MedReleaf, Terrascend, and Emerald Plants Health Source, Green Sky Labs and Viscuris. These engagements focused on marketing, branding, product strategy, and route-to-market objectives. Jonathan has also consulted several start-up cannabis businesses with a recreational focus including GGGRAM, Social Cannabis and Bohemiabud.